career putting out fires never leads to the goal you had in mind all
along.
I guess the trick is to make the long term items even more urgent
than today's emergencies. Break them into steps and give them
deadlines. Measure your people on what they did today in support of
where you need to be next month.
If you work in an urgent-only culture, the only solution is to make
the right things urgent.
... Seth says.
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